Experience
I work across product direction, design, and engineering, helping teams turn complex technology into clear, practical products. Over the past 14+ years, I’ve worked as both a senior individual contributor and a founding designer: taking products from 0 to 1, shaping brand and product direction, building scalable design systems, and helping teams grow without losing speed or clarity.
My work has contributed to products used by millions of people worldwide, including LALAL.AI, 4K Download, Waveroom, and Ai Video Cut. I focus on turning complexity into clear, practical experiences and creating systems that help teams ship better work faster.
I am currently building Bright Future Studio, an independent practice for early-stage and AI-enabled product work. I help founders clarify the product, prototype the experience, design and build the interface, and connect AI into real business workflows.
Elsewhere
- Email: hello@skruglov.com
- RSS feed: skruglov.com/rss.xml
- Twitter: @kryglovsergey
- GitHub: @anarchoenthusiast
- LinkedIn: @kruglovse
- Instagram: @kruglovse
- Are.na: @sergey-kruglov
Contact
Open to new products, redesigns, AI workflows, and coffee in Berlin. Say hello!
