Sergey Kruglov
Product Designer and Engineer
I believe deeply in products that are profoundly simple, inherently practical, and thoughtfully human. For over 14 years, I've shaped global experiences, bringing ideas from zero to one with clarity and care.
Select Projects
- LALAL.AI2020 — PresentAI Product DesignScaled the product to 3.8M MAU, built the visual standard, validated the Voice Cleaner directionLALAL.AIAI Product DesignScaled the product to 3.8M MAU, built the visual standard, validated the Voice Cleaner direction
- Ai Video Cut2023 — 2024AI Product DesignShipped the MVP in 6 weeks, reached 25k+ users, supported ~12% MoM growthAi Video CutAI Product DesignShipped the MVP in 6 weeks, reached 25k+ users, supported ~12% MoM growth
- Waveroom2022 — 2023Product DesignDesigned the product end-to-end and built the system that powered web, iOS, and desktopWaveroomProduct DesignDesigned the product end-to-end and built the system that powered web, iOS, and desktop
Latest Writing
Let's turn your idea
into a product
I work with founders as a founding designer, helping shape digital products from the earliest stages with clarity, speed, and care - from Product Discovery and UX/UI design to frontend, full-stack development, and AI integration into business processes.
My work has been featured in Forbes, Billboard, PCMag, TNW, Tech Advisor, MusicRadar, and Golden Kitty Award.