# Projects

Selected product design, AI, creator tools, and software projects by Sergey Kruglov.

Canonical page: https://skruglov.com/projects/

## Surrly

A solo-built iOS dream journal on the App Store — designed, coded, and shipped in three months.

- Type: Side Project
- Duration: Summer 2025
- Page: https://skruglov.com/projects/surrly/
- Markdown: https://skruglov.com/projects/surrly.md

## Vana

R&D for Vana Labs — insight cards, 3D reconstruction on Metal, generative audio, and messenger agent templates in a native iOS demo.

- Type: R&D
- Duration: 2 months, 2026
- Page: https://skruglov.com/projects/vana/
- Markdown: https://skruglov.com/projects/vana.md

## 4K Download Site

As Head of Design, led the 4K Download website redesign for 60M+ users, launched subscription UX in 190 countries, and built the token-based design system behind it.

- Type: Web / Growth Design
- Duration: 2024 — 2025
- Page: https://skruglov.com/projects/4k-download-site/
- Markdown: https://skruglov.com/projects/4k-download-site.md

## LALAL.AI

Founding designer behind the product, brand, and design system foundations that helped LALAL.AI scale to 3.8 million MAU.

- Type: AI Product Design
- Duration: 2020 — 2022
- Page: https://skruglov.com/projects/lalal-ai/
- Markdown: https://skruglov.com/projects/lalal-ai.md

## Waveroom

Principal designer on Waveroom — a browser-based remote studio with a cross-platform design system and UX built around the constraints of recording in the browser.

- Type: Product Design
- Duration: 2022 — 2023
- Page: https://skruglov.com/projects/waveroom/
- Markdown: https://skruglov.com/projects/waveroom.md

## Combin

Founding designer on Combin, an Instagram growth product — two cross-platform desktop apps, product pages, and marketing assets from zero to launch.

- Type: Web / App / Growth Design
- Duration: 2018–2020
- Page: https://skruglov.com/projects/combin/
- Markdown: https://skruglov.com/projects/combin.md

## Flipp

Web3 product design for a Gen Z crypto app — iOS MVP from onboarding to flip flow. Acquired by Rarible.

- Type: Web3 Product Design
- Duration: 2024–2025
- Page: https://skruglov.com/projects/flipp/
- Markdown: https://skruglov.com/projects/flipp.md

## 4K Download apps

Led redesign of five desktop apps at 4K Download, shipped new products, and helped grow the suite past 60 million users.

- Type: Product Design
- Duration: 2016 — 2020
- Page: https://skruglov.com/projects/4k-download/
- Markdown: https://skruglov.com/projects/4k-download.md

## Ai Video Cut

Founding designer for an AI video tool that shipped an MVP in six weeks and reached 25,000+ users in its first growth stage.

- Type: AI Product Design
- Duration: 2023 — 2024
- Page: https://skruglov.com/projects/ai-video-cut/
- Markdown: https://skruglov.com/projects/ai-video-cut.md